The History Behind Buzzwords
We hear certain buzzwords used a lot to over sell things like food, products, services and even discrediting individuals. Author, Loren Cooper joins me to explain the history of Buzz Words…
Marketing
End of Summer Movie Round Up
Managing Editor at Movies.com, Erik Davis joins Mason to talk about movies that were over looked during summer. Trailers & their influences on movies are discussed. ”IT“ is reviewed along…
Advancements in Marketing: Bio Metrics
Recently, we found out that our face matches our first name. Now we find out that our physiology can match the products and interest we have. To further explain these…
A Computer, Can See You Are Wearing Your Name In Your Face!
We continue our conversation with: Associate Professor of Marketing at HEC Paris, Anne-Laure Sellier on how you can match the first name of strangers to their faces with high accuracy.…
Research Proves: A Person’s First Name Can Influence How They Look
Anne-Laure Sellier Associate Professor of Marketing at HEC Paris business school in France breaks down her research study of how people look like their first name.