A Computer, Can See You Are Wearing Your Name In Your Face!

Mason Vera Paine, HEC Paris, Anne-Laure Sellier, Research, Name, Stereotypes

We continue our conversation with: Associate Professor of Marketing at HEC Paris, Anne-Laure Sellier on how you can match the first name of strangers to their faces with high accuracy. Professor Sellier explains how a computer can even match people using their first name to photos with high accuracy and how this technology is currently being used in marketing.

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